On-Demand Webinar: How Restaurants are Driving Competitive Advantage in an Age of Marketing Transformation
Published On: December 15, 2016
Restaurant brands today face a daunting set of challenges. Building customer loyalty is increasingly difficult as new entrants crowd the industry, Big Data transforms the way businesses make decisions and the very concept of “marketing” itself is upended by disruptive innovations.
Marketers are doing their best to turn challenges into opportunities. But if every restaurant is riding the same winds of change, how can any single brand gain an edge? What sets leaders apart from the masses? And what can forward-thinking marketers learn from the experiences of their peers?
In this on-demand webinar, we discuss the findings of new research conducted by Winterberry Group LLC (in partnership with Fishbowl and The Coca-Cola Company) that aims to answer these questions based on candid feedback from more than 200 senior restaurant marketers. You can download a copy of the full research report here >
To receive our latest news, blogs, and case studies straight to your inbox. No spam, we promise.
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.